The Journal
Insights, guides, and stories from the Migrate AI Team
SEMrush, Ahrefs, and OpenRush are the three SEO tools listed as Claude MCP connectors in 2026. Here's how they compare on cost, access, and agent-native design.
An honest breakdown of what an AEO service engagement includes month-by-month. Audit deliverables, schema implementation, content gaps, citation tracking, measurement.
Sean Chun
A decision framework for lean teams choosing between in-house content and a managed service. Real costs, output quality benchmarks, AI search implications.
Sean Chun
When programmatic SEO turns into revenue for ecommerce vs when it triggers a quality penalty. Templates, data quality, indexation control, and the five guardrails that separate winners from cleanups.
Sean Chun
Core Web Vitals in 2026: why they still matter for rankings and AI citations, what INP changed, and the 11 fixes that consistently move LCP, CLS, and INP into good.
Sean Chun
A multi-location local SEO playbook for service brands. GBP structure, location-page template, review velocity, schema, and the five mistakes that flatten rankings.
Sean Chun
What AI search optimization actually is, how it differs from SEO and AEO, and the six things that move the needle for citations in ChatGPT, Perplexity, Gemini, and Google's AI Overviews.
Sean Chun
Why organic visitors convert differently from paid traffic, and the seven landing-page levers — intent match, scannability, proof, CTA, speed, schema, and post-conversion — that lift organic conversion 20 to 80%.
Sean Chun
A 22-point technical SEO checklist for 2026, ranked by AI-search impact. Crawlability, rendering, schema, performance, extractability — what to fix first.
Sean Chun
A 9-question evaluation rubric for hiring a B2B SEO agency in 2026. Pipeline accountability, AI search readiness, content and technical split, contract terms.
Sean Chun
What changes when SaaS SEO has to win AI search citations, not just rankings. Pricing pages, comparison content, documentation, schema, and the five proofs an AI engine needs to cite you.
Sean Chun
How managed SEO services can replace three specialist roles for small marketing teams, where the model breaks, and how to choose the right provider without sacrificing brand judgment.
Sean Chun
A 7-question framework to separate AI-assisted SEO content partners who build durable organic authority from content mills that ship thin, unmaintained articles.
Sean Chun